Why Brightlane Learning?

Why Brightlane

School on Wheels is now Brightlane Learning

Our leadership and larger purpose are not changing, and our commitment to addressing the problem of child and family homelessness with the power of education is stronger than ever. Let us guide you through some of the reasoning and thought that went into our brand evolution.

Our organization has grown tremendously since its founding in 2001.

Today, we provide academic support to more than 500 students throughout Indianapolis. While “School on Wheels” served us well for the past 20 years, we now need a name that positions us for success in the future—and which captures the full scope of what we do, and why we do it.

We’re not a school, but we often work in schools (and other places, too).

As our programming expanded in recent years to include partnerships with schools, our name became a source of confusion. Our new name better describes what we’ve become: A multi-faceted provider of programs that help children affected by homelessness succeed in school.

All children deserve a bright lane for their educational journey. 

But the difficulties of homelessness and housing insecurity often leave them struggling to find their way. As Brightlane Learning, we will provide consistent, committed academic support and guidance to help light the way for students during their learning journey. 

“Brightlane Learning” gives voice to our purpose and mission.

“Bright” connotes illumination and warmth. “Lane” implies a clear, well-defined path. And “learning” clearly states our purpose: to support every child’s educational journey. As Brightlane Learning, we will work tirelessly to ensure that every child has the opportunity to reach their full potential.

Why

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